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22 Aralık 2024, Pazar
2. el otomobil alacaklara flaş uyarı! İşte ikinci el otomobildeki o liste 2. el otomobil satışlarının verileri yeni alıcıları umutlandırdı. İkinci el araba fiyatlarındaki düşüş sürücülerin alımlarını artırdı. Online satışların da artmasıyla en çok tercih edilen markalar listesi belli oldu. İkinci el online binek ve hafif ticari araç pazarında en çok tercih edilen otomotiv markalar belli oldu. İkinci el online pazarda, bu yılın şubat ayında da en çok tercih edilen otomotiv markaları Volkswagen (VW) olurken, bunu Renault ve Ford takip etti.
Indicata'nın ikinci el online pazar raporundan derlenen verilere göre, Türkiye ikinci el online binek ve hafif ticari araç pazarında şubatta ocak ayına kıyasla yüzde 10,9 artışla toplam 123 bin 497 adet satış (ilandan tamamen kaldırılan araçlar satılmış kabul edildiğinde) gerçekleşti.
EN ÇOK SATAN 10 MARKA...
Bu yılın şubat ayında ikinci el online binek ve hafif ticari araç pazarında, en çok tercih edilen otomotiv markası 16 bin 770 satışla Volkswagen oldu. Renault, 15 bin 662 ile kinci ve Ford da 12 bin 975'le üçüncü sırada yer aldı.
Bunları 11 bin 704 adetle Fiat, 7 bin 163 adetle Opel, 6 bin 460 adetle Peugeot, 6 bin 241 satışla Mercedes-Benz, 6 bin 126 ile BMW, 5 bin 927 adetle Hyundai ve 4 bin 370'le de Toyota izledi. Söz konusu 10 markanın şubat satışları, ikinci el online araç pazarının yüzde 76'sını oluşturdu.
EN HIZLI SATILAN MARKA FIAT
Şubat ayında online pazarda Türkiye pazarı satış hızı ortalama 76 gün oldu. En hızlı satılan marka 65 günle Renault, en yavaş satılan ise 97 günlük satış hızıyla Mercedes-Benz olarak belirlendi.
ZİRVE PASSAT VAR
Geçen ay ikinci el online otomobil (sadece binek) pazarında toplam 98 bin 678 adet satış yapıldı. En çok tercih edilen ilk 10 markanın en çok satan binek modeli sıralamasında VW'nin Passat modeli 4 bin 582 satışla zirvedeki konumunu korudu. Satışlarda, Renault Clio 4 bin 194 adetle ikinci, Renault Megane 3 bin 559 adetle üçüncü oldu.
Ford'un Focus modeli ise 3 bin 467 adetle dördüncü, Opel Astra da 3 bin 155 adetle beşinci sırada yer aldı. Ardından 2 bin 600 adetle Renault Fluence, 2 bin 562 adetle Toyota Corolla, 2 bin 417 adetle Fiat Egea, 2 bin 373 adetle Renault Symbol ve 2 bin 271 adetle de VW Golf sıralandı. Bu 10 model toplam binek satışlarının yüzde 32'sini oluşturdu.
TİCARİDE TERCİH DOBLO
Hafif ticari araçlar kategorisinde ise şubat ayında 24 bin 819 adet satış gerçekleşti. Satışlarda Türkiye'de geniş aileler tarafından da sıklıkla tercih edilen Fiat Doblo 2 bin 939 adetle ilk sıradaki konumunu şubatta da sürdürdü.
Doblo'yu, 2 bin 339 adetle Ford Transit Tourneo/Courier, 2 bin 129 adetle Fiat Fiorino, 2 bin 97 adetle Ford Transit Tourneo/Connect, 1.885 adetle VW Caddy, 1.282 adetle VW Transporter, 1.281 adetle Ford Transit, 1.270 adetle Renault Kangoo, 980 adetle Peugeot Partner ve 609 adetle de Citreoen Berlingo takip etti.
İNTERNETTEN KALDIRILDIĞINDA "SATIŞ" OLARAK SINIFLANDIRILIYOR
Öte yandan, makine öğrenmesi, yapay zeka ve büyük verinin birleşmesinden oluşan iş zekası seti Indicata, Türkiye'deki ikinci el online araç pazarını tarayarak günlük 450 binden fazla ikinci el araç datasını analiz ediyor.
Rapordaki satış verileri, ikinci el ticareti yapan kurum ve kuruluşların online pazarda verdikleri ilan verilerine dayanırken, bu verilerin içinde bireysel araç ilanlarına ait veriler bulunmuyor. Online platformda ikinci el ticareti yapan kurumlar iki sebeple satışa sundukları araçların ilanlarını geri çekiyorlar. Birincisi değişen pazar koşullarına göre ilandaki araçların fiyatını revize ederek yeniden ilanı yayınlıyorlar. Bu ilanların yeniden ne zaman yayınlandığı da Indicata tarafından takip ediliyor.
İkinci olarak ise ticaret yapan kurum aracını sattığı için ilandan çekiyor ve yeniden satışa sunacağı bir aracının ilanını yayınlıyor. Bu ikinci grup araç ilanları yani ilandan tamamen kaldırılan araçlar satış kabul ediliyor.
GÜNÜN MANŞETLERİ İÇİN TIKLAYIN